Medallia

I need to analyze Medallia and build a detailed workforce analysis report. Let me start by gathering information about the company.

First, I'll search for basic information about Medallia - what they do, how many employees they have, their structure, etc. I'll need to gather context efficiently and then build out the organizational hierarchy with ONET codes.

Let me start with broad searches to understand:

1. Company size/headcount
2. Business model
3. Organizational structure
4. Key departments/functions
5. Location information

I'll make parallel searches to gather this information quickly, then use the think tool to reflect before proceeding.

Based on my initial search batch, I've gathered the following key information about Medallia:

Company Overview:

• Founded: 2001
• Industry: SaaS - Customer & Employee Experience Management
• Ownership: Private (acquired by Thoma Bravo in October 2021 for $6.4B; previously public on NYSE as MDLA)
• Headquarters: Multiple sources cite both San Francisco and Pleasanton, CA. Most recent (2025) sources indicate HQ is at 6220 Stoneridge Mall Rd, Pleasanton, CA 94588
• New East Coast HQ: Tysons Corner, VA (opened/scheduled late 2025)

Employee Headcount:

• PitchBook: 1,960 employees
• Compworth: 2,100+ employees (4% decline over past year)
• LeadIQ: ~2K employees (July 2025)
• LinkedIn: ~2.1K (various sources)
• ZoomInfo: 1,000-5,000 range
• Most reliable recent estimate: ~2,000 employees

Geographic Footprint:

• Global presence across 6 continents
• Offices in: Pleasanton (CA), Tysons Corner (VA), Buenos Aires, London, Madrid, Mexico City, Paris, Prague, Tel Aviv, Tokyo, Toronto, Sydney
• ZoomInfo mentions 28 locations worldwide
• Craft.co mentions 13 office locations

Business Model:

• SaaS subscription-based model
• Customer experience management platform using AI/ML
• Employee experience management
• Target industries: Hospitality, retail, financial services, healthcare, technology, automotive, insurance, public sector
• Revenue: ~$477M in FY 2021, estimates of ~$104M in 2026 seem low (possibly incorrect data)

Key Leadership (from LeadIQ):

• CEO: Mark Bishof
• Chief Strategy Officer: S.B.
• Chief Product Officer: F.M.
• Chief Financial Officer: B.B.
• Chief Accounting Officer: T.P.
• Chief Transformation Officer: R.R.
• Chief Revenue Officer: Jagrit Malhotra (appointed Aug 2025)

Company Size Category: With ~2,000 employees, Medallia falls into the MEDIUM category (501-5,000 employees). According to hierarchy rules, this means:

• L0: Executive Team
• L1: 4-6 major functions
• L2: Departments (2-4 per function)
• L3: Teams (2-3 per department)
• L4: O*NET roles
• Target: 30-60 nodes minimum*

Now I need to search for more specific information about:

1. Organizational structure / department breakdown
2. Engineering team size
3. Sales team structure
4. Customer success/support structure
5. G&A functions (Finance, HR, Legal, etc.)
6. Product/R&D functions

Let me search for more specific organizational information.

Good, I've gathered a lot more information. Let me synthesize what I know about Medallia now:

Updated Employee Count:

• Career page mentions: "With 2500+ Medallians" across the global community
• This is more recent and likely more accurate than the ~2,000 estimates
• Let's use ~2,500 employees as our working estimate

Key Findings from Searches:

1. Engineering/Product/Technology:

• Engineering teams in Palo Alto, Buenos Aires (mentioned prominently)
• Cloud engineering team mentioned
• 20 developers using Applitools (small sample, but indicates scale)
• Product management team exists
• Data science team (mentioned AI models managed by Medallia's data science experts)
• QA/Testing team
• Technologies: Java, C++, Golang, React, Kubernetes, Kafka, etc.

2. Sales:

• Strategic Account Executives targeting enterprise
• Enterprise Account Executives
• Emerging Enterprise Account Executives
• Regional Directors of Sales
• Account Managers
• Business Development team
• Sales compensation: OTE $210K-$300K for AEs

3. Professional Services:

• CX Advisors
• Implementation consultants
• Engagement Managers
• Advisory experts (15+ years experience mentioned)
• Managed Services Team
• Training and certification team

4. Customer Success/Support:

• Customer success team
• Support organization
• Research services team

5. Leadership Team (from searches):

• CEO: Mark Bishof
• CFO: Bas Brukx
• CRO: Jagrit Malhotra (appointed Aug 2025)
• Chief Product Officer: Fabrice (mentioned)
• Chief Strategy Officer: Sid Banerjee
• General Counsel: Karl
• CMO: Carrie
• CTO: Ram
• CIO: Ashwin
• Chief People Officer: Mary
• SVP Professional Services: Jimmy

6. Other Functions:

• Marketing (demand generation, product marketing)
• HR/People & Culture
• Finance/Accounting
• Legal/Compliance
• IT/Corporate IT
• Data Science & Analytics
• Research & Insights

7. Geographic Distribution:

• Major engineering hubs: Palo Alto/Pleasanton (CA), Buenos Aires (Argentina)
• Sales/business presence: Tysons (VA - new HQ), various global offices
• Global offices: London, Madrid, Paris, Prague, Tel Aviv, Tokyo, Toronto, Sydney, Mexico City

Company Size Category & Hierarchy: With ~2,500 employees, Medallia is in the MEDIUM category (501-5,000). According to hierarchy rules:

• L0: Executive Team
• L1: 4-6 major functions
• L2: Departments (2-4 per function)
• L3: Teams (2-3 per department)
• L4: O*NET roles
• Minimum 30-60 nodes*

Now I have enough information to build the organizational structure. I should probably do one more targeted search to get any additional clarity on specific departments or confirm my understanding, then proceed to build the hierarchy and call the ONET role summary tool.

Let me do one more targeted search to see if there's any org chart or more specific department breakdowns.

Perfect! Now I have comprehensive information to build Medallia's organizational structure. Let me plan the hierarchy:

Final Headcount Estimate: ~2,500 employees (confirmed from careers page: "With 2500+ Medallians")

Company Size Category: MEDIUM (501-5,000 employees)

According to hierarchy rules for MEDIUM companies:

• L0: Executive Team
• L1: 4-6 major functions
• L2: Departments (2-4 per function)
• L3: Teams (2-3 per department)
• L4: O*NET roles
• Target: 30-60 nodes minimum*

Proposed Organizational Structure:

L0: Executive Leadership (1 node)

• CEO, CFO, CRO, CPO, CTO, CMO, General Counsel, Chief People Officer, CIO

L1: Major Functions (6 nodes)

1. Engineering & Technology (700-800 employees - ~30%)
2. Sales & Revenue (450-550 employees - ~20%)
3. Professional Services & Customer Success (500-600 employees - ~22%)
4. Product Management (200-250 employees - ~9%)
5. Marketing (150-200 employees - ~7%)
6. General & Administrative (300-350 employees - ~12%)

L2 & L3: Departments and Teams within each function

Let me break this down:

1. Engineering & Technology (~750 employees)

   • L2: Platform Engineering (300)
     • L3: Backend Engineering, Cloud Infrastructure, DevOps/SRE
   • L2: Product Engineering (250)
     • L3: AI/ML Engineering, Frontend Engineering, Mobile Engineering
   • L2: Data & Analytics Engineering (100)
     • L3: Data Science, Data Engineering, BI Engineering
   • L2: Quality & Security (100)
     • L3: QA/Test Engineering, Security Engineering

2. Sales & Revenue (~500 employees)

   • L2: Enterprise Sales (250)
     • L3: Strategic Accounts, Enterprise AEs, Public Sector
   • L2: Commercial Sales (100)
     • L3: Mid-Market, SMB
   • L2: Sales Development (50)
   • L2: Sales Operations & Enablement (50)
   • L2: Channel & Partnerships (50)

3. Professional Services & Customer Success (~550 employees)

   • L2: Implementation Services (200)
     • L3: Solution Architects, Implementation Consultants
   • L2: Customer Success (200)
     • L3: CSMs, Technical Account Managers
   • L2: Customer Support (100)
     • L3: Technical Support, Support Operations
   • L2: Advisory & Consulting (50)

4. Product Management (~225 employees)

   • L2: Core Platform Product (80)
   • L2: AI & Analytics Product (60)
   • L2: Industry Solutions Product (40)
   • L2: Product Design/UX (45)

5. Marketing (~175 employees)

   • L2: Demand Generation (60)
   • L2: Product Marketing (40)
   • L2: Corporate Marketing & Communications (40)
   • L2: Content & Digital Marketing (35)

6. General & Administrative (~300 employees)

   • L2: Finance & Accounting (80)
   • L2: Human Resources (70)
   • L2: Legal & Compliance (50)
   • L2: IT & Corporate Systems (60)
   • L2: Facilities & Operations (40)

This gives me a good structure. Now let me identify the key ONET roles I'll need to look up:

Key ONET Roles Needed:

1. Chief Executives (11-1011.00)
2. Computer and Information Systems Managers (11-3021.00)
3. Sales Managers (11-2022.00)
4. Marketing Managers (11-2021.00)
5. Financial Managers, Branch or Department (11-3031.02)
6. Human Resources Managers (11-3121.00)
7. General and Operations Managers (11-1021.00)
8. Software Developers (15-1252.00)
9. Data Scientists (15-2051.01 or similar)
10. Computer Systems Analysts (15-1121.00)
11. Information Security Analysts (15-1122.00)
12. Network and Computer Systems Administrators (15-1142.00)
13. Sales Representatives, Services (41-3099.00 or 41-4012.00)
14. Customer Service Representatives (43-4051.00)
15. Management Analysts (13-1111.00) - for consultants
16. Training and Development Specialists (13-1151.00)
17. Market Research Analysts and Marketing Specialists (13-1161.00)
18. Public Relations Specialists (27-3031.00)
19. Accountants (13-2011.01)
20. Human Resources Specialists (13-1071.00)
21. Computer User Support Specialists (15-1151.00)
22. Executive Secretaries and Administrative Assistants (43-6011.00)
23. Computer Programmers (15-1131.00)
24. Software Quality Assurance Engineers and Testers (15-1199.01)
25. Business Intelligence Analysts (15-1199.08)
26. Technical Writers (27-3042.00)
27. Graphic Designers (27-1024.00)
28. Operations Research Analysts (15-2031.00)
29. Logisticians (13-1081.00)
30. Compliance Managers (11-9199.02)

Let me call the ONET role summary tool first.